ExactMetrics

Comprehensive Google Analytics 4 tracking suite with detailed author and engagement reports.

• Official Website: https://exactmetrics.com/
• Primary Category: Analytics & Traffic Tracking
• License / Pricing: Freemium

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Overview

ExactMetrics (formerly GADWP) makes configuring Google Analytics 4 accurate and effortless. It automatically tracks file downloads, affiliate links, outbound clicks, form impressions, and scroll depth with zero custom code required.

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Key Features

• Accurate Event Tracking: Automatically tracks PDF downloads, telephone links, mailto clicks, and external link hops.
• Author & Tag Analytics: Discover which authors and post tags generate the highest engagement on your publication.
• eCommerce Tracking: Complete tracking for WooCommerce and Easy Digital Downloads revenue and conversion funnels.
• GDPR Compliance: Built-in IP anonymization and seamless integration with popular cookie consent plugins.
• Interactive Dashboard: Interactive charts and top referral sources displayed inside the main WordPress dashboard.

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Code & Integration Example

// Filter ExactMetrics tracking parameters
add_filter( 'exactmetrics_tracking_analytics_args', function( $args ) {
    return $args;
} );

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Why Developers Choose ExactMetrics

ExactMetrics removes the pain of manually setting up GA4 custom event tracking in Google Tag Manager.

• Developer Friendly: Built to respect WordPress coding standards with action hooks and filters.
• Actively Maintained: Frequently updated for the latest major WordPress versions.
• Community Backed: Comprehensive documentation, tutorials, and community support forums.